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Beacon to Customer (B2C) is the type of commerce transaction through which Beacon Pharmaceuticals PLC sell their products direct to the patients (Customer). Under the patients support program Beacon Pharmaceuticals PLC bringing lifesaving generic medicines in affordable price. Through B2C, patients from different countries around the globe can order generic medicines of Beacon Pharmaceuticals PLC against schedule prescription. Beacon Pharmaceuticals PLC is one the of the few Pharmaceutical manufacturers in Bangladesh who introduces B2C business to support global patients. Key features of B2C business:
- Patients are getting right medication from authentic sources
- B2C provides pricing transparency which allows customer to self-select products
- B2C offers easy and convenient payment system
- Availability of product information on website